Brent Roozendaal and Pieter Janssen of Breakfast Club take us behind the scenes of a decision that had more impact than they expected.
In this interview we discuss:
- How the runaway resale market hurt their brand and their audience
- Why they chose Celebratix as their ticketing partner
- Which data and insights made the difference
- How controlled resale actually strengthened their community
- What changed from the moment they went live
🔗 Learn more about Celebratix Resale
Written by Celebratix·Team
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